‘Suddenly skills like spaceship navigation and zombie slaying were transferable’ IGN’s video host Alysia Judge on breaking into games media

Alysia Judge began her career in games media whilst at university, hanging up the cocktail mixers for a gig on Official PlayStation Magazine – and is now video host at IGN. In an ongoing series of Games Media Brit List Interviews, she tells us about 24 hour Mario Kart races, not paying internet comments too much attention, and shooting her editor in the face (with a nerf gun)…

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How did you first get into the games media?

I was juggling my degree and responsibilities as editor of York University’s student paper with bartending a cocktail joint. One day, a colleague came into the bar, called for a round of celebratory shots, and announced he’d landed a job at Official PlayStation Magazine.

It hit me like a lightning bolt that I could combine my love of writing and journalism with my lifelong love of video games. Suddenly skills like spaceship navigation and zombie slaying were “transferable.” Two months later, I asked him if I could visit and do a week of work experience at the mag. A year later I was freelancing for OPM and was nominated for a Games Media Award while studying for my finals. In short, I owe that little bar in York a lot.

What advice would you give to someone currently looking at a career in games media?

Have your own voice. Too many people copy other content creators’ styles; the hyperactive energy of Pewdiepie, for example, or Zero Punctuation’s cynicism.

To be a truly effective force of analysis, we need to fill the games media with people who represent different opinions, backgrounds and ideas. What do you want to investigate? What do you want to champion? The games that we play are so diverse, our games media should reflect that - from entertaining let’s plays, to heavy-hitting examinations of the gaming’s cultural impact.

So my advice is to start experimenting now, and pitch to editors with your own ideas. If you bring something fresh to the industry, you’ll be commissioned in a heartbeat.

What’s been the best advice you’ve ever received?

Don’t pay comments too much heed - even the good ones. Think about it: how often do you comment on videos and articles? Most people show their appreciation by just silently coming back, day after day, and giving you their views. Pay more attention to that.

What are you most proud of in your career to date?

I shot my editor in the face with a nerf gun when I was doing work experience and wasn’t fired on the spot. The only reason was because I got him dead between the eyes and he was too impressed by the accuracy.

And what has been your biggest challenge?

One of my jobs at IGN is handling sponsored content. When I joined, it was a tiny part of my role alongside hosting, but has grown as the games media continues to work out how we can financially support ourselves online.

The audience is always my priority - ensuring that we make them content that is entertaining and above all informative. The challenge is you also have to balance the needs of a client. I think we strike that balance really well at IGN, and I spend a lot of time coming up with feature ideas that hit a brief, but also provide value to our audience.

For example, we made a ‘24 Hour Mario Kart Race’ sponsored by Nintendo Switch. It demonstrated the console’s flexibility because IGN Editors had to take the hardware from docked into portable mode when they wanted to eat or use the loo, but the video also stayed true to IGN UK’s ethos of light-hearted let’s plays that aim to make our audience laugh.

Which of your competitors do you most admire and why?

I really admire the work that Mark Brown does on GameMaker’s toolkit. He was my editor when I worked at Pocket Gamer, and left to start his own channel that is now nearing 400,000 subscribers. His videos dive into the design choices behind some of our most beloved games, and are well-researched, meticulously produced, and always challenge me to think of game development in different ways.

Who’s your favourite non-games writer/presenter?

Caitlin Moran is my favourite columnist. She’s able to take on huge, complicated issues and relay them in engaging and intelligent ways. Moran’s a great example of how the millenia-old concepts of the Tragedy / Comedy theatrical masks can be harnessed in writing; Sometimes to really drive a serious point home, you need to contrast it with some comic relief. People are more receptive to change when you make them laugh - and her article for Esquire titled ‘12 Things About Being A Woman That Women Don’t Tell You’ is a great example of that.

If you weren’t working in games media, what would you be doing?

I’d probably be writing games. I’m fascinated by how video games are another way to tell stories; stories where your decisions actively drive the narrative, rather than sitting in a cinema where the action unfolds as you sit there passively.  

Best thing and worst thing about the games media?

The best thing is that you get to play so many incredible games. The worst thing is you don’t have time to play all the incredible games through to the end before the next one comes waltzing through the door.

Nominate yourself for a Games Media Brit List award here – it’s quick and easy and finalists attend the event, held on May 17th at Rich Mix in Shoreditch, completely free!

 

‘Write. Nobody will hire a writer that doesn’t write’ – GamesIndustry.biz publisher Chris Dring on how to get into games media

Chris Dring is publisher of trade media site GamesIndustry.biz, and also writes for the Observer, The Guardian, and Doctor Who Magazine. In an ongoing series of Games Media Brit List Interviews, he tells us the best advice he’s ever been given, the challenges of writing in industry media, and on feeling old beyond his years…

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How did you first get into the games media?

I used to write for fun. Beginning on forums and then graduating to amateur websites. I was fascinated by the business side of games, oddly, and a lot of my writing looked at the commercial and technical side of the industry.

My university lecturer urged me to try it as a career, but there weren’t too many jobs around. Instead, I joined a video games localisation firm, helping them tidy up their English translations. This company received this big B2B magazine every week called MCV. I emailed the managing editor, Lisa, about whether they were looking for any junior writers. It turned out they were.

What advice would you give to someone currently looking at a career in games media?

Write. Nobody will hire a writer that doesn’t write. So start a blog, join an amateur website or just write for yourself. Also, the industry is full of columnists. Twitter and YouTube are awash with opinions. What an editor really desires are journalists that have an interesting story to tell about a game or a company or a community. 

What’s been the best advice you’ve ever received?

My old MD Stuart Dinsey once said: “Keep learning and trying new things. If you find yourself prevented from that, then it’s time to move on.”

What are you most proud of in your career to date?

There are a few pieces and media campaigns that I’m proud of. But probably, it is all the cool people we hired on MCV that are now running their own businesses and publications. James Batchelor, Alex Calvin, Billy Langsworthy, Matt Jarvis and Dom Sacco among them. I don’t think I helped, but it’s nice to think that I didn’t hold them back, either.

And what has been your biggest challenge?

Working in industry media is super hard. The games business never sits still and your audience knows more than you do. Try writing a relevant editorial leader under those conditions.

Which of your competitors do you most admire and why?

I find most of the games media is a competitor to GamesIndustry.biz. It’s not just MCV, Gamasutra and Venturebeat, but all the media cover games industry news. 

Our sister sites are obviously fantastic, Eurogamer, RPS and VG247 among them. But it’s probably Retro Gamer that I admire the most. I love a good magazine, and that’s a publication full of fascinating stories about the history of the business. 

Who’s your favourite non-games writer/presenter?

A bit specific to me, but Benjamin Cook, who is a regular contributor to Doctor Who Magazine. He does a great interview.

If you weren’t working in games media, what would you be doing?

Teaching. A week before my MCV interview, I had done a week working in a school.

Best and worst thing about the games media?

Best is the variety. This job never gets boring. The worst? The average age of my peers. I’m not sure many people in their early 30s feel as old as I do.

Nominate yourself for a Games Media Brit List award here – it’s quick and easy and finalists attend the event, held on May 17th at Rich Mix in Shoreditch, completely free!

Befriending Ken Kutaragi, press trips with Charlie Brooker, and Sensible Soccer on the Amiga – Steve Boxer looks back on 28 years in the games media

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Steve boxer is the Guardian’s games writer and an extremely well published freelancer, having worked in the games media since 1990. He’s been a games writer/spokesperson for The Big Breakfast, The Sunday Times, The Daily Telegraph, The Daily Mirror, as well as regularly penning articles for the specialist games brands. In an ongoing series of Games Media Brit List Interviews, he tells us about befriending Ken Kutaragi, going on press trips with Charlie Brooker, and ‘the web’s poisonous effect on proper journalism’…

How did you first get into the games media?

In 1990, I joined Emap’s PC User as a sub-editor, fresh out of university, and after mis-spending my teenage years in the arcades. I found Emap Images in the office next door, home to magazines like The One, ACE, C&VG, PC Zone et al. After becoming reviews editor on PC User (bringing access to the fastest PCs on the planet), I started freelancing for various Emap Images mags, probably spending more time next door playing Sensible Soccer on their Amigas than at my own desk.

What advice would you give to someone currently looking at a career in games media?

Forget it: it may sound glamorous, but it’s a thankless task, especially if you’re freelance. But if you’re sufficiently passionate to ignore that advice, exercise all your journalistic skills to get as many articles published as possible.

What’s been the best advice you’ve ever received?

I’ve never really had access to anyone who felt inclined to give me any advice. The only good advice that sticks in my mind is: “Never use the word ‘seriously’.”

What are you most proud of in your career to date?

Being The Big Breakfast’s games expert during its final two years on air. Writing vast swathes of articles for The Sunday Times in the early 90s,The Daily Telegraph and Daily Mirror in the mid-to-late 90s and The Guardian in the late 90s and beyond. Tracking down Nolan Bushnell for his first interview in decades, and befriending Ken Kutaragi. Baiting Brexiters in The New European. And writing some seminal games-meets-pop-culture cover stories for Edge when the PlayStation first came out (as I will reminisce about in the forthcoming PlayStation From Bedrooms to Billions film).

And what has been your biggest challenge?

The web’s poisonous effect on proper journalism. Even newspapers nowadays pay a tiny fraction of what they used to in the 1990s and early 2000s. It took the web until about a year ago to realise that it actually isn’t all about brain-dead clickbait.

Which of your competitors do you most admire and why?

I don’t really feel that it’s a competition, although it used to really annoy when I’d have a feature idea rejected by The Daily Telegraph’s Connected supplement, only for Hari Kunzru to write it up a few weeks later. Like my fellow Connected freelancer at the time, Dan Pemberton, he went on to greater things than games journalism. Among the current crop of writers, Metro’s David Jenkins and of course the wonderful Keza Macdonald, now my commissioning editor at The Guardian.

Who’s your favourite non-games writer/presenter?

That would have to be a man who I went on various games press trips with back in the day when he was a games journalist, Charlie Brooker. The late Hunter S Thompson was a formative influence. And my all-time favourite writer is Thomas Pynchon.

If you weren’t working in games media, what would you be doing?

Either working in the oil industry – I have a Geology degree – or making electronic music and DJing (which I do anyway).

Nominate yourself for a Games Media Brit List award here – it’s quick and easy and finalists attend the event, held on May 17th at Rich Mix in Shoreditch, completely free!

 

‘Every day is different and presents new challenges’ Eurogamer dep ed Wesley Yin-Poole explains his love of the job

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Wesley Yin-Poole, deputy editor at Eurogamer started out volunteering before getting hired on Pro-G. In the next in a series of Games Media Brit List interviews, he tells us about getting into journalism, keeping up in a fast changing industry, and the daily variety of working in games media...

How did you first get into the games media?

A lovely chap called Tom Orry hired me to work on a lovely website called Pro-G after a stint as a part-time volunteer writer. I had some newspaper experience, which I suspect helped convince Tom that I knew what I was doing. Little did he know...

What advice would you give to someone currently looking at a career in games media?

Specialise and learn what it is to find an angle and tell a story. The best publications are interested in cool stories about games, be it investigations, making ofs or reporting on game communities. If you can unearth these stories and tell them well, you'll be of value.

What’s been the best advice you’ve ever received?

The features editor of the Mail on Sunday told me to quit my junior role there, train to be a journalist then climb the ladder. She taught me the value of hard work and getting out and about.

What are you most proud of in your career to date?

If I helped anyone working at Eurogamer in any way with anything, just a little bit, I'm delighted!

And what has been your biggest challenge?

Working out how to make Eurogamer not just relevant, but popular. Things move so quickly in this industry that the answer to that question changes on a monthly basis.

Which of your competitors do you most admire and why?

I think Kotaku does fantastic work, and I'm constantly impressed by the journalism they do. They have nailed the relevance and popular conundrum. In fact, they nailed it a while ago.

Who’s your favourite non-games writer/presenter?

The Guardian's senior sports writer, Barney Ronay.

If you weren’t working in games media, what would you be doing?

Probably editing a B2B publication of some description. Cabinet Maker, perhaps. Or Chemist + Druggist. No, The Publican!

Best and worst thing about the games media?

The best thing is the variety. I love my job because every day is different and presents new challenges. The worst thing about the job is having to listen to Martin Robinson bang on about Arms.

Nominate yourself for a Games Media Brit List award here – it’s quick and easy and finalists attend the event, held on May 17th at Rich Mix in Shoreditch, completely free!

‘You're so proud every single month of this beautiful thing you've made’ – Edge dep ed Jen Simpkins on working in games media

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Jen Simpkins started her games media career blogging and freelancing, and soon after joined the ranks of Official PlayStation magazine. Now Deputy Editor on Edge, she discusses the camaraderie of a magazine team, the dangers of too much overtime, and Mario vs Modernist literature…

 How did you first get into the games media?

I was sort of dancing around the edges of it when I was at university: I wrote for various hobby games sites and magazines, attended a handful of industry events, and made sure I wrote each week for my own embarrassingly amateur WordPress blog. I graduated and got a job at my local Co-op, and then a friend posted on Facebook that Official PlayStation Magazine UK were looking for a staff writer. I thought I'd give it a shot despite having limited experience, nervously babbled my way through a two-hour interview, got the position and my break. It probably wasn't because of the nervous babbling. Please don't do that in your interviews.

What advice would you give to someone currently looking at a career in games media?

Write regularly, even if it's just setting yourself a weekly post goal on a homemade blog: you're proving to yourself that you're serious about doing this, holding yourself accountable to deadlines, and hopefully developing your own personal voice. Get on Twitter (which is terrible, but also useful), follow editors you admire, and look out for freelance opportunities. When pitching, do your homework on the site or magazine you want to write for, and make sure the pitch suits. Don't copy-paste the same thing to multiple editors, because we can tell. And get a staffer role as soon as you possibly can: working under an editor that can offer you consistent, focused feedback is a surefire way to become a better writer.

What’s been the best advice you’ve ever received?

I once got some stellar advice from Matt Sakuraoka-Gilman – he was editor of GamesMaster magazine at the time, and something of a mentor to me. He always advised against making a habit of working overtime, and said it was important to always remember who you're really working for. Working in magazines – and in something you love, like games – means there's a lovely atmosphere of camaraderie in the face of deadlines, but it's also easy to convince yourself to pull crazy hours and burn yourself out because you don't want to let your teammates down. Of course, if you're working for a company, it's all in service of something much higher up on the food chain, so it's sensible to keep that in perspective and make sure it's not at the expense of your sanity. I think a lot of people my age are particularly bad at that, and could do with looking after themselves better.

 

It’s easy to convince yourself to pull crazy hours and burn yourself out because you don’t want to let your teammates down.
— Jen Simpkins

What are you most proud of in your career to date?

Honestly, the nice thing about magazines is that you're so proud every single month of this beautiful thing you've made, that you can hold in your hands. I tend to think of my proudest moments in terms of covers and the stories behind putting them together. The No Man's Sky cover for OPM was my first big feature, so I'll always be proud of that; the 'Can Indie Games Save The World?' cover feature for Edge is sort of symbolic of a lot of achievements in my career coming together. But it's hard to pick just one thing, really, because I'm proud of every magazine, and every mad month that goes into it.

And what has been your biggest challenge?

Being a woman. Writing is cake compared to some of the nonsense I've had to deal with because of my gender.

Which of your competitors do you most admire and why?

It's hard to think of any real competitors, because Future Publishing basically owns all the gaming magazines now, and online publications often have a wildly different approach to covering games. But as far as mags go, I love both PC Gamer's personality-driven stuff and its unique features. Their team is one of the strongest in the industry right now. Online, Eurogamer has my favourite overall games coverage, which is somehow both rigorous and approachable. I get my indie gaming tips almost exclusively from Rock Paper Shotgun: they always know what's up.

Who’s your favourite non-games writer/presenter?

This is where I realise I live in a games bubble. Does Louis Theroux count? I'm obsessed with his interview persona – it's completely genius. I'm always fascinated by how other journalists coax out stories from people, and Theroux is the master. I'm still very much working on my own approach.

If you weren’t working in games media, what would you be doing?

I probably would have somehow convinced myself to go back to university and become a full-time academic, which would have been disastrous for me. Turns out I'm much happier writing about Mario than Modernist literature.

Nominate yourself for a Games Media Brit List award here – it’s quick and easy and finalists attend the event, held on May 17th at Rich Mix in Shoreditch, completely free!

‘Don't burn your bridges’ – veteran Julian Rignall reflects on 35 years in games media

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Julian "Jaz" Rignall is amongst other things an award-winning editorial director and content strategist, having launched and managed market-leading consumer websites and publications. He started his career writing about video games back in 1983 and has been involved in one capacity or another ever since.

In the first of a series of Games Media Brit List Interviews, Rignall reflects on his career in games media, inspiring young writers, and on staying relevant in a changing medium…

How did you first get into the games media?

It's ancient history now, but I made a bit of a name for myself by winning the 1983 Computer and Video Games National Arcade Championships. Afterwards, I leveraged my credibility as a top player to write gaming hints and tips, which were published in magazines such as Computer and Video Games, and Personal Computer Games. Chris Anderson, editor of PCG, noticed my efforts, and when he was given the opportunity to launch a new Commodore 64 magazine, he offered me a position as a junior writer. I couldn't believe my luck!

What advice would you give to someone currently looking at a career in games media?

The games media is a very tough business to break into, so be prepared to be persistent and face a lot of rejection. Take the time to create a showcase for your talents and creativity – perhaps a website, blog, or a YouTube/Twitch presence that enables people to see what you're capable of. Then do your research. Look at the kinds of stories run by websites and publications that you want to write for, develop interesting, compelling, and original pitches and submit them. I'm a firm believer that if you have the talent, you'll be published.

 

The games media is very much a young person’s industry, and staying relevant and interesting as one of the oldest games journalists around is a constant challenge.
— Julian Rignall

 

What’s been the best advice you’ve ever received?

Don't burn your bridges.

What are you most proud of in your career to date?

Over the years, numerous people have told me that my magazines of yore inspired them to join the gaming industry as programmers, artists, and writers. It's both humbling and amazing to hear that.

And what has been your biggest challenge?

I think I'm facing it right now. The games media is very much a young person's industry, and staying relevant and interesting as one of the oldest games journalists around is a constant challenge.

Which of your competitors do you most admire and why?

I enjoy reading much of the content produced by Eurogamer and Polygon. They present interesting and thoughtful perspectives on gaming that few other outlets can match.

Who’s your favourite non-games writer/presenter?

Can I nominate an editorial team instead? As an ardent car nut, EVO magazine is my favourite publication. It's a terrific example of enthusiast press that's very well written and enables its readers to live vicariously through the exploits of its editors.

If you weren’t working in games media, what would you be doing?

I'd love the opportunity to teach games journalism and the history of gaming. Fat chance that'll ever happen, but it's a nice pipe dream.

Nominate yourself for a Games Media Brit List award here – it’s quick and easy and finalists attend the event, held on May 17th at Rich Mix in Shoreditch, completely free!

Vuelio to recognise the biggest influencers in video games at the Games Media Brit List 2018

Integrated PR software platform joins the line-up of Event Partners

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Vuelio has joined the line-up of Event Partners for the Games Media Brit List, which takes place on Thursday, May 17th 2018 at Shoreditch’s uber-cool community arts hub, Rich Mix.

Vuelio’s communications software includes the UK’s most comprehensive influencer database as well as uniquely powerful tools for measuring and understanding their power – making it perfect for the inaugural Games Media Brit List.

The event will celebrate the very best in games writing and broadcasting, with the awards open to anyone involved in video games and eSports media – specialist consumer journalists, B2B reporters, vloggers, streamers, media brands, national media reviewers and more.

Joanna Arnold, Chief Executive of Vuelio, said: “We’re delighted to be supporting the Games Media Brit List and look forward to celebrating the best games reporters in the UK. We work closely with our PR and brand clients to identify the very best in media, and believe that the Games Media Brit List will showcase the greatest talent in the UK today.

“Influence goes beyond having the loudest voice or the most famous name – true influence is about having a genuine connection with your audience and creating an engaged community. We’re particularly excited for the Vuelio Influencer Score to be incorporated into the judging process, and look forward to see which influencers will be rewarded on the night.”

Andrew Wooden, Event Director at the Games Media Brit List, said: “We’re delighted to welcome Vuelio as one of our Event Partners. Vuelio helps to connect people, enabling conversations to happen and stories to be told – perfect for an evening that will be packed full of powerful connections, memorable conversations and compelling stories.”

The Games Media Brit List’s Partners also include Jägermeister, Ukie, TIGA and ERA.

As well as the awards themselves, the Games Media Brit List will bring together the games media community and the wider industry for an evening of entertainment and networking in the build up to E3, the global industry’s leading trade event in LA.

And for finalists, the Games Media Brit List will be completely free to attend.

Winners will be chosen by a named panel of independent judges.

To find out more about the event, visit https://www.gamesmediabritlist.com

To nominate yourself or a colleague, visit https://www.gamesmediabritlist.com/enter-the-awards

Twitter: https://twitter.com/GamesMediaBL #GMBL18

Facebook: https://www.facebook.com/gamesmediabritlist

About Vuelio

With a customer base of over 1,700, Vuelio provides a range of integrated solutions for comms, public affairs and stakeholder engagement. Whether you’re seeking to influence the media, politics or individuals, Vuelio offers everything you need to identify, understand and engage with the right audience. Access the UK’s largest influencer database, manage outreach and engagement, and measure and analyse the effectiveness of your campaigns. For more information, visit vuelio.com.

About The Games Media Brit List

The Games Media Brit List recognises excellence in games reporting and commentary, celebrating journalists, podcasters, vloggers, media brands, and more in a who’s who of the UK games media talent pool. For more information, visit https://www.gamesmediabritlist.com.

For further information contact:

Lisa Carter, Event Director

+44 (0)7970 164201

lisa.carter@gamesmediabritlist.com

Jägermeister to toast the cream of British games journalism at the Games Media Brit List 2018

World famous liqueur brand will provide the party atmosphere at the inaugural awards ceremony, with a pop-up bar and selection of video games-inspired cocktails

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Jägermeister will provide the party atmosphere as an Event Partner at the inaugural Games Media Brit List Awards, mixing a selection of video games-inspired cocktails at its very own pop-up bar – guaranteed to put smiles on the faces of all the finalists on the big night.

Celebrating the very best in games writing and broadcasting, the Games Media Brit List takes place on Thursday, May 17th 2018 at Shoreditch’s uber-cool community arts hub, Rich Mix.

The Awards celebrate the very best in games writing and broadcasting and are open to anyone involved in video games and eSports media – specialist consumer journalists, B2B reporters, vloggers, streamers, media brands, national media reviewers and more.

Discussing the partnership, Benjamin Errington, Key Account & Marketing Manager, Mast-Jägermeister UK, said: “We’re really looking forward to being able to bring the Jägermeister pop-up bar to the Games Media Brit List awards and supplying all those attending with a selection of video games inspired cocktails for them to enjoy.

“You could say we’re putting the mix into Rich Mix! Good luck to all!”

Lisa Carter, Event Director at the Games Media Brit List, said: “We’re thrilled to be able to announce a brand as respected and renowned as Jägermeister as one of our Event Partners.

“We can’t wait to see what their mixologists are going to conjure up – it’s going to make for a very memorable night!”

The Games Media Brit List’s Industry Partners also include Vuelio, Ukie, TIGA and ERA.

As well as the awards themselves, the Games Media Brit List will bring together the games media community and the wider industry for an evening of entertainment and networking in the build up to E3, the global industry’s leading trade event in LA.

And for finalists, the Games Media Brit List will be completely free to attend.

Winners will be picked by a named panel of independent judges.

To find out more about the event, visit https://www.gamesmediabritlist.com

To nominate yourself or a colleague, visit https://www.gamesmediabritlist.com/enter-the-awards

Twitter: https://twitter.com/GamesMediaBL #GMBL18

Facebook: https://www.facebook.com/gamesmediabritlist
 

About Jägermeister

Best served as an ice cold shot, original Jägermeister is a unique herbal spirit that was developed by Curt Mast from a secret recipe and launched in Germany 80 years ago. The liqueur is made by Mast-Jaegermeister SE, in Wolfenbüttel Germany using a secret blend of 56 different herbs, blossoms, roots and fruits from all over the world and this secret recipe has not changed since it was first made. The pure and natural ingredients used within Jägermeister guarantee a high quality finish, and authentic taste. Jägermeister contains 35% alcohol by volume. For more information, visit http://www.mast-jaegermeister.co.uk

About The Games Media Brit List

The Games Media Brit List recognises excellence in games reporting and commentary, celebrating journalists, podcasters, vloggers, media brands, and more in a who’s who of the UK games media talent pool. For more information, visit https://www.gamesmediabritlist.com

For further information contact:

Lisa Carter

+44 (0)7970 164201

lisa.carter@mimrammedia.co.uk

Games media! Nominate yourself for a Games Media Brit List Award! There’s still time!

Psst. Hey, you there. Yes you, the hardworking, upstanding member of the games media. Have you or your team done something you’re proud of over the past year? An article, video or podcast? You have? Well then, step this way.

The Games Media Brit List awards are happening on Thursday May 17th at Rich Mix in Shoreditch.

The event is designed to recognise and celebrate anyone involved in the games and esports media – specialist consumer journalists, B2B reporters, vloggers, streamers, media brands, national media reviewers and more.

We want you to tell us who the finalists should be, but time is running out.

The proposition is simple – put yourself forward or someone else you think should win. Or both!

There are no long complicated forms to wrestle with – the process is quick and simple. You’ll get it done in the time it takes to play a round of PubG.

All the finalists attend for free, and there will be food and drink provided. If that’s not incentive enough to get scribbling, here are six additional reasons:

1) Getting together with the rest of the games media and the wider industry for some hot networking action might lead to your next gig. Or not. Either way, it’s worth saying hello. 

2.a) It’s nice to be recognised for your achievements.

2.b) It’s nice to recognise others for their achievements.

3) There will be games tournaments on the night. First applaud your peers on stage, then annihilate them on the battlefield. 

4) You will be handed food and special game themed cocktails courtesy of our event partner Jagermeister (less ostentatious beverages are also available).

5) There is no finer profile pic than posing smugly on stage with an award you’ve just won.  

Interested? Great. The next step is to work out where you or your favourite games media person best sits. The categories are:

Best Critic
Pretty self-explanatory. Have you reviewed anything in print, online or as part of a podcast/video? This category is for you.

Best Reporter
For all you news hounds across any medium.

Best Features Writer
Is longform your thing? Print, digital, mainstream or specialist features writers, step this way.

Best Video Presenter
Got a face for video? This category covers both solo YouTubers and brand-produced content.

Best Streamer
Are you a streamer? Are you good? This one’s for you.

Best Podcast & Radio
We know that video hasn’t killed the radio/podcast star. This category celebrates this still-thriving sector of the media.

Print Editorial Team
Does what it says on the tin. Recognising magazine and newspaper teams – specialist and mainstream.

Online Editorial Team
Ditto. If you and your team cover games online, enter here.

Video Production Team
Again, not much to explain. Open to any editorially-led video production teams who cover games.

Emerging Talent
This category celebrates those just starting out on their journey as a games writer or broadcaster. Open to anyone who’s been writing about games for under two years.

Choose which most fits, and complete the submission process here: https://www.gamesmediabritlist.com/enter-the-awards.

And then while you are waiting to see who made it, why not join the conversation by following us on:

Twitter: https://twitter.com/GamesMediaBL #GMBL18

Facebook: https://www.facebook.com/gamesmediabritlist

We’d love to hear from you, get in touch if you have any questions, and any feedback or suggestions are always welcome.

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See you on May 17th!

Games Media Brit List to celebrate the very best in games writing & broadcasting

New awards event launches for everyone involved in the UK games media community

Presentation ceremony set for Thursday, May 17th 2018 at Rich Mix, Shoreditch

A new awards event has been launched to celebrate the very best in games writing and broadcasting.

The Games Media Brit List is open to anyone involved in the games and esports media – specialist consumer journalists, B2B reporters, vloggers, streamers, media brands, national media reviewers and more.

The inaugural presentation ceremony will take place on Thursday, May 17th 2018 at Rich Mix in Shoreditch, where event partner Jägermeister will be providing games-themed cocktails.

The Games Media Brit List will provide a showcase of UK games media talent and will highlight achievements from the previous 12 months – whether for excellent reporting, influencer reach, or creative ingenuity.

It is open to anyone working in the UK games media. Entrants don’t have to be British, but they do need to have worked for a UK games media outlet within the past 12 months.

As well as the awards themselves, the Games Media Brit List will bring together the games media community and the wider industry for an evening of entertainment and networking in the build up to E3, the global industry’s leading trade event in LA.

And for finalists, the Games Media Brit List will be completely free to attend.

The categories are:

Best Critic
Pretty self-explanatory. Have you reviewed anything in print, online or as part of a podcast/video? This category is for you.

Best Reporter
For all you news hounds across any medium.

Best Features Writer
Is longform your thing? Print, digital, mainstream or specialist features writers, step this way.

Best Video Presenter
Got a face for video? This category covers both solo YouTubers and brand-produced content.

Best Streamer
Are you a streamer? Are you good? This one’s for you.

Best Podcast & Radio
We know that video hasn’t killed the radio/podcast star. This category celebrates this still-thriving sector of the media.

Print Editorial Team
Does what it says on the tin. Recognising magazine and newspaper teams – specialist and mainstream.

Online Editorial Team
Ditto. If you and your team cover games online, enter here.

Video Production Team
Again, not much to explain. Open to any editorially-led video production teams who cover games.

Emerging Talent
This category celebrates those just starting out on their journey as a games writer or broadcaster. Open to anyone who’s been writing about games for under two years.

Winners will be picked by a named panel of independent judges.

To find out more about the event, visit https://www.gamesmediabritlist.com

To nominate yourself or a colleague, visit https://www.gamesmediabritlist.com/enter-the-awards

Twitter: https://twitter.com/GamesMediaBL #GMBL18

Facebook: https://www.facebook.com/gamesmediabritlist

About The Games Media Brit List
The Games Media Brit List recognises excellence in games reporting and commentary, celebrating journalists, podcasters, vloggers, media brands, and more in a who’s who of the UK games media talent pool.

For further information contact:

Lisa Carter
+44 (0)7970 164201
lisa.carter@mimrammedia.co.uk